We believe lingerie is a vital expression of who we are as women.   Alla Prima Fine Lingerie encourages women to celebrate a unique sense of style through the language of lingerie.  For over 10 years we have been committed to the highest standards of quality in design and service.


Hayes Valley

539 Hayes St.
San Francisco, CA 94102
(415) 864-8180
Monday-Saturday: 11:00am-7:00pm
Sunday: 12:00pm-5:00pm
We will be closed from Monday, November 20 through Friday, November 24, 2017
Regular store hours will resume on Saturday, November 25